Daler-Rowney has provided artists with the very best colors and materials for more than 225 years. Since 1783, when brothers Richard and Thomas Rowney started preparing and selling artists' colors in United KIngdom, painters worldwide have been convinced of the excellent quality of Daler-Rowney products. The Simply range is designed to give budding and beginner artists alike the chance to try something new, simply paint, simply draw, simply create! It’s made to make an art and fun journey uncomplicated, so they can focus less on the tools and more on their handiwork. This means that each product in the Simply collection is excellent value for money while remaining reliable and of a high standard.